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Billy Casper Golf's marketing team takes the ALS Ice Bucket Challenge

Frank Salatto Ice Bucket Challenge

Billy Casper Golf is never one to back down from a challenge, especially the Ice Bucket Challenge.

At the urging of chairman and CEO Peter Hill, the BCG marketing team took the challenge last night at 1757 Golf Club in Dulles, Va., as part of its 2015 planning meetings. Executive vice-president Joe Goodrich also took the challenge, issuing challenges to representatives at Troon Golf, Callaway Golf, Century Golf and E-Z Go. You have 24 hours.

@BillyCasperGolf
Lift-off. ✈️ We're #PGAShow2018 bound! https://t.co/MCJZO7CQqz
Jan 22 04:25 PM
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@BillyCasperGolf
DYK: This week's #PGAShow will feature about 1,000 exhibitors in Orlando. Will you be in attendance? #GrowGolfhttps://t.co/GqflV9MkJV
Jan 22 03:50 PM
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