From the Desk of Mike Cutler
Thank you for the opportunity to submit this unique proposal, which we feel meets the expressed needs of the City of Racine. Billy Casper Golf, LLC (“BCG”) possesses the necessary experience, skills and marketing resources to successfully enhance the City of Racine Golf Courses.
All golf courses need a ‘strategic plan’ that addresses their infrastructure, amenities and tactics for increasing rounds, revenue and cash flow. Such a plan is best done by a firm with a proven record of operating similar facilities in comparable urban and semi-urban markets. This is not an academic exercise – this is an economic reality. While all geographic markets are unique, all golf courses share identical cross-sectional characteristics.
Billy Casper Golf is one of the largest privately owned golf course management companies in the U.S., with nearly 150 properties in 29 states. Headquartered in Reston, Va. – with regional offices across America – BCG has more than 25 years of results-driven expertise. The company specializes in full-service course management as well as assistance in specific segments of the golf business, including course and property maintenance, staffing and training, career growth, clubhouse operations, food and beverage, merchandising, golf instruction, marketing and public relations, special events and financial management.
BCG continues to evolve the golf experience through customized solutions and innovative programs like the annual World’s Largest Golf Outing – a national golf fundraiser conceived by BCG Chairman and CEO Peter Hill. The company recently launched its newest management solution, Billy Casper Signature, as a boutique division focused on country club, resort and private club management.