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Case Studies

Billy Casper Golf managed facility

WITH THE INDUSTRY'S MOST TALENTED GOLF COURSE OPERATORS AND TRANSPARENT SOLUTIONS, BCG CONTINUALLY DELIVERS RESULTS FOR CLIENTS ACROSS THE COUNTRY

Consistently recording better-than-industry same-store rounds and revenue growth, BCG and our managed courses lead the pack. Regardless of market and course type, a golf course managed by BCG simply does better than its competitors – in rounds played, in revenue growth, and in bottom-line profitability. Here, we offer just a few of the many golf courses whose financial results substantially improved under BCG’s management:

  • The City of Tulsa, Oklahoma's decision to privatize their two 36-hole facilities, Page Belcher and Mohawk Park, was clearly the right one. In less than 2 years time, BCG grew rounds by 39% and increased net operating income by more than $1 million. All in a relatively flat golf market.
  • Two different real estate development golf courses, previously operated by other golf course management companies, each experienced $500,000 increases in revenue within the first 18 months of BCG's taking over the courses.
  • BCG turned-around a resort/destination course by more than $800,000 in less than 3 years. $600,000 of it was in new golf revenue.
  • The Cincinnati Recreation Commission's seven golf courses have steadily grown from a $7 million portfolio to an $8.2 million portfolio under BCG's stewardship.
  • The Chicago Park District's seven golf facilities' revenue grew by $1 million under BCG's management in just one year. Previously the portfolio was managed by another golf course management company. 
Alta Vista

Alta Vista: A Profitable Operation

At Alta Vista, BCG operates a full-service restaurant/bar open to the public, private members dining area, snack bar, and full-service catering/banquet operation at the privately-owned 18-hole private club.  Last year, the operation grossed nearly $1.8 million, netting a considerable margin. Continue Reading...

Bent Creek Promo

Bent Creek: Re-branding for Growth

People who regularly played NE Florida courses in the early 90’s called Bent Creek a “hidden gem”.  The 6600 par 71 requires accuracy from the serious golfer and a little more practice for average players. The low greens fees, plus the scenic yet challenging layout drew locals and visitors alike. Over time, Bent Creek needed new ideas, and to city leaders, that meant new management.  Enter Billy Casper Golf. Continue Reading...

CPD

CPD: Much Needed Change

The City of Chicago owns an urban, municipal golf course and driving range portfolio conveniently located within the city limits – some with magnificent views of Lake Michigan and the city skyline, others with rich, cultural history.   The conditions of the seven golf courses and high traffic ranges had steadily deteriorated over the past several years.  Guests noticed a sharp decline in service and amenities. The city did what many municipalities and county boards have done in tighter economic times – issued an RFP looking for help to manage the portfolio.  Continue Reading...

 Cincinnati Recreation Commission: Establishing a Revenue Culture

CRC: Establishing a Revenue Culture

The Cincinnati Recreation Commission provides one of the nation’s best parks and recreation programs, including a six-course portfolio.  After five years of declining revenue under the operation of another national management firm, the City sought a new direction.

Billy Casper Golf won the bid to manage this portfolio of courses with the admonition to reverse the declining revenue numbers.  Continue Reading...

Daulphin Highlands

Dauphin Highlands: Growing Rounds and Revenue

Dauphin Highlands Golf Course sits in the peripheral of the Harrisburg market. The facility offers golfers a stunning, well maintained 18-hole golf experience, fully-stocked golf shop, full practice facility, bar and grill, on-course beverage service and halfway house. 

BCG assumed management from the Dauphin County General Authority in 2012. Under the Authority’s oversight, Dauphin Highlands had been breaking even, but was failing to grow rounds or revenues. Continue Reading...

Dubsdread

Dubsdread: Increased Utilization 

Dubsdread Golf Course sits on the Northeast side of the Orlando Market. The facility offers golfers a well maintained 18-hole golf experience, fully-stocked golf shop, full practice facility, bar and grill, on-course beverage service.

BCG assumed management from Kitson & Partners in 2013. Under Kitson’s oversight, Dubsdread had been renovated years earlier but had stagnated in the market, failing to grow rounds or revenues.  The BCG team immediately recognized... Continue Reading...

Falmouth Country Club

Falmouth: Fostering a Partnership

Falmouth Country Club was purchased by the Town of Falmouth in 2005 to preserve the open space from development.  BCG was selected as the operator in 2005 and has worked closely with the Town in successfully establish a model for a private-public partnership which has been highlighted as a desired structure during the statewide inspector general review. Continue Reading...

Morris County Park Commission

Morris County: Seamless Transition

BCG has managed the Morris County Park Commission golf courses since 2012. BCG’s Agronomy Team went to work to upgrade conditions, putting dollars where they would see the biggest and fastest returns.  Every other major department at Billy Casper Golf took part in a transition that was seamless for the golfers. Continue Reading...

Royce brook

Royce Brook: New Ownership

Royce Brook Golf Club sits in the heart of Somerset County, New Jersey, within easy reach for golfers from New York.  The 36 Hole facility features the member-only, links style West Course and the daily fee, parkland East Course routed through woods and wetlands. Continue Reading...

TROY

TROY: Declining Revenues & Increasing Expenses

The City of Troy owns two different diverse 18 hole municipal golf courses, Sanctuary Lake and Sylvan Glen.  The golf courses are staples in the local golfer’s rotation.

The City had been operating both golf courses since inception, but due to declining revenues and increasing expenses the City issued an RFP to explore potential alternatives and determine how good of a job the City was doing themselves. Continue Reading...
Water's Edge

Water's Edge: Village of Worth 

Water’s Edge Golf Club is a high quality 18 hole course with a practice facility and restaurant. Billy Casper Golf began operating the facility in 2010, replacing another national golf management company.

Now BCG-managed, the facility provides golfers an outstanding golf experience, including a well maintained course, fully-stocked golf shop, full practice facility, bar and grill with value-priced menus, on-course beverage service and halfway house, outing and banquet operations. Continue Reading...

Whisper Creek

Whisper Creek: Call for Help 

Whisper Creek Golf Club is located within the Del Webb Sun City Huntley community located in the western Chicago suburb of HuntleyIllinois.  The golf course opened for play in 2000 and serves as an amenity for the active adult community. Pulte Homes developed both the golf course and the community. Pulte operated the golf course which served as a loss leader to sell homes. From the opening in 2000 through 2007 the golf course lost money. Continue Reading...

Wintonbury Hill

Wintonbury Hills: Reputation Meets Revenue 

Wintonbury Hills is located approximately 15 minutes north of Hartford, Connecticut.  Since opening, BCG has successfully marketed the facility to achieve budgeted revenue, rounds, and net operating income for the Town.  Known for its phenomenal conditions and service, the golf course continues to lead the market in acquisition and retention of golfers and events. Continue Reading...

Rock Manor Golf Course: Case Study

Rock Manor: Restoring the Pride of Wilmington

Since 1921, Rock Manor Golf Course had been the pride of Wilmington, Delaware. Over the years, however, The Rock lost some of its shine. City officials wanted to offer a better golf experience to area golfers. They created the Rock Manor Golf Corporation to renovate the course and revitalize its image.

The Corporation sought a golf management company – a partner who would design and oversee a complete facelift, and then operate the new Rock Manor. Billy Casper Golf earned the job. It was simply in our wheelhouse. Continue Reading...

1757 Golf Club: Case Study

1757: Construction & Completion

After sitting fallow due to economic challenges, the land owner of 1757 Golf Club reclaimed the unfinished golf course and clubhouse. Billy Casper Golf realized the opportunity to revitalize the property and entered into a long-term lease. 

Ten holes opened quickly, driving immediate revenue. From there, BCG – notably its agronomy division, Buffalo Turf and Landscape Company – managed the $4 million project to complete the club, the centerpiece of this large multi-use development. Continue Reading...

Ka'anapali Royal Course: Case Study

Ka’anapali: Rebirth of a Destination

Raw beauty. Ka’anapali, Maui’s 1200-acre beach and golf resort, offers three miles of white sand beaches, clear turquoise water, and two 18-hole championship golf courses. In the 70’s and 80’s, the Aloha State’s first planned resort drew Palmer and Nicklaus, Stephenson and Lopez, plus other big names to the North and South Courses.

Fast forward 40 years to 2003: Ka’anapali showed its age. The resort lost its relevance and its lucrative TV contracts. Both courses needed major facelifts to compete with newer, nearby facilities. Continue Reading...

Lincoln Hills Golf Club - Case Study

Lincoln Hills: Solutions for Homeowners and Developers

Pulte Homes built the Lincoln Hills Golf Club, located thirty minutes northeast of Sacramento, California, as an amenity for the Del Webb community. Pulte hired a management company, but because of the continued operational subsidy, the developer put the course on the market.

Billy Casper Golf purchased Lincoln Hills in February of 2007. Continue Reading...

Tulsa Golf Courses, a Billy Casper Golf managed facility

Tulsa Golf: Revitalizing T-Town’s Golf Beauties

Rounds were down. Conditions were worsening. Money was flowing in the wrong direction. The City of Tulsa needed help with two 36-hole facilities, Page Belcher and Mohawk Park. In time, the courses showed their age. Golfers headed to new courses, leaving the city with a major financial hole.

In early 2008, Tulsa officials talked to several management companies. They quickly chose Billy Casper Golf because we understand municipal golf.  Continue Reading...

George W Dunne National, a Forest Preserve Golf Course managed by Billy Casper Golf

FPG: Surpassing Expectations in the Windy City

From the late 1990’s to 2002, the Forest Preserve District of Cook County golf courses, in the Chicago area, lost money: declining rounds, deteriorating course conditions, waning customer satisfaction. The ten courses and two driving ranges needed serious renovations and revitalization.

BCG could see enormous potential, so our operations team set up shop in Chicago to evaluate each facility and to determine how we could help. Continue Reading...