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Choose Your Weapon

Introducing BCG Select
Ka'anapali Royal Course: Case Study

We realize full service management isn’t for everyone. That’s why Billy Casper Golf created BCG Select, an innovative a la carte solutions offering designed to tap into golf’s most powerful platform. Built by golf course owners for golf course owners – BCG Select provides best practices and tools for those who want to remain hands-on with their operations.

Want to continue managing your accounting and finance, but need to consistently upgrade the guest experience? Need more golfers? Need help attracting new golfers or retaining your existing golfers?

BCG Select gives you the freedom to choose the services you want and need to take your course and revenues to the next level. This industry changing approach is uniquely contrasted to the bundled services approach typical of the industry.

  • Agronomy - Maximize every dollar, quantify ROI and right size expenses. We deliver the most financial returns for every maintenance dollar as attention to detail and commitment to sound agronomic practices result in the extremely enjoyable guest experiences.
    BCGreen - making a difference in your turf.
    BCGreen™, the golf industry’s leading environmental initiative, commits to preserve our planet and to manage turf in an environmentally friendly way.  Every course we manage is enrolled in Audubon International’s Cooperative Sanctuary Program to reduce waste and promote efficient operations.
  • National Accounts – Save at least 5% with preferred pricing and extended terms. Size matters, and as America's largest golf course owner and operator, we have amassed purchasing power that leads to substantial savings for clients - without compromise to quality. Our national accounts program includes maintenance equipment, golf carts, food and beverage goods, retail merchandise, third-party tee time providers, payroll services, operational supplies, and insurance.
  • Marketing Services – Custom design for web, email and print campaigns.  Access to 400+ proven programs and templates. We will provide you support to help plan your marketing year. With up to 36 hours of graphic design and access to our design library, you will have thousands of ideas for events and marketing collateral.
  • Operational Insights – Leverage know-how gained from hundreds of millions of transactions with over one million golfers every year. Our recommendations are proven, logical, reasonable and based on sound business practices.
    BCG Connects offers a responsive website paltform
    As your independent voice in the planning or analysis process, BCG delivers strategies for improving your golf course business or making a major business decision.
  • Digital Network - Web development, design, and hosting.  Benefit from BCG's 56-point maturity model insuring top SEO ranks, online reputation management, and ultimately increased traffic. We handle everything from start to finish for our clients. Our innovative team is responsible for the installation, design, building, launching, hosting and billing of highly successful and heavily trafficked websites. Using leading technology and practices, our course sites are highly responsive in nature allowing for simple navigation and easy viewing across all platforms including mobile, desktop and tablet devices. 
  • Revenue Management
    Revenue Management – Where big data becomes "smart data".  Let us help you optimize channel pricing, mix, and customize a high yield strategy for your specific market. Taking a page out of the hotel industry and growing toplines, we have assembled the most experienced revenue management team in the business.
BCG Select
Thank you for your interest in learning more about BCG Select. 
Please submit the inquiry form for a quick response to your professional services needs.
You may also call Mike Cutler, Vice President of Business Development, directly at 703-596-8262.
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