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Peter Hill Named 4th Most Innovative Person in Golf

Peter Hill, BCG CEO and Chairman

(RESTON, VA) – Billy Casper Golf Chairman and CEO Peter Hill has been ranked No. 4 on Golf Inc. magazine’s list of “Most Innovative People in Golf” for his “thinking-outside-the-box” leadership of the company that manages the fifth largest portfolio of golf courses, country clubs and resorts worldwide.

Ushering in a new era of engagement in the $69 billion golf industry, Hill is focused on BGC creating “the best operating platform in the history of golf.” A key component is his advent of “BCG Ventures” that features the Billy Casper Digital Network and a database that touches one of every eight golfers in America.

The magazine applauds Hill’s passion for boosting golf’s appeal among avid players and beginners. BCG-managed properties are realizing surges in rounds and revenue through groundbreaking, experiential programs, including:

  • FootGolf – The widely-popular golf-soccer hybrid installed at dozens of BCG courses is drawing new demographics and producing meaningful, incremental income for owners.
  • GolfBoard – Backed by a safety-first mantra, courses are filling tee sheets with these durable, surf-inspired, motorized golf vehicles that millennials and golf traditionalists love to ride.
  • World’s Largest Golf Outing – The biggest one-day celebration of golf and charity created by Hill in 2011 has seen 40,000-plus golfers raise nearly $3 million for military charities.

About his hands-on, forward-looking approach, Golf Inc. states: “Hill leads by example. He’s all about innovation. He embraces it. He encourages it.”
“Billy Casper Golf doesn’t follow industry trends, it creates them,” says Hill, who co-founded BCG in 1989 with business partner Robert Morris and the late PGA TOUR legend Billy Casper. “I’m a cog in a greater wheel as our ingenious team constantly develops new and exciting programming which golfers crave.”

The “innovative” recognition follows Hill’s No. 6 ranking among Golf Inc.’s “Most Powerful People in Golf” in 2014, the 10th consecutive year he’s among golf’s top 10.

Golf lost one of its shining stars 19 years ago today. What's your favorite Payne Stewart memory? #gonetoosoon #PayneStewart
Oct 25 12:39 PM
Where else can you play #golf, at a baseball stadium of course...give @Braves' Turner Field a shot
Oct 18 01:34 PM